Amazon’s Item Highlights Field: What’s Confirmed, What’s a Guess in a Confident Voice
Amazon’s Item Highlights field is only weeks old, and the guides already have a tidy formula for it: “75 plus
Amazon News & Trends
Amazon news and trends for sellers, explained in plain English. We cover Amazon policy changes, listing and title updates, advertising changes, AI shopping features, and platform announcements, then break down what each change actually means for your account and what to do about it. Every post is verified against Amazon’s official announcements before we publish it.
Amazon’s New Selection Program 2026: Bigger Benefits, and a Deadline Hiding in the Fine Print
Amazon is replacing its launch incentive program, and there is a deadline hiding inside the announcement that will catch sellers
Amazon Virtual Multipacks: The Free AOV Lever With One Irreversible Catch
Amazon is quietly changing how multi-unit selling works for FBA brands. Through its Virtual Multipacks pilot, Amazon automatically creates 2-pack
Amazon’s 90% Business Hour Delivery Rate Rule: What FBM Sellers Must Do by September 30
If you ship your own orders to Amazon Business customers, a new requirement now has a date and a penalty
Amazon’s FBM Handling Time Change: What to Do Now
If you fulfill your own Amazon orders, a change that took effect June 29, 2026 affects how your delivery promises
Amazon’s 75-Character Title Limit Starts July 27: What to Do Now
Amazon is cutting product titles down to 75 characters, and the deadline is close. If you sell on Amazon, this
